Web Design Services

The design of your website is the first step.

Today's web surfers demand a user-friendly, easy to navigate and tastefully designed website. A website should be clean, simple and results driven. I'm a big fan of simplicity. Websites that are easy to use are always the most effective. A poorly designed website is the fastest way to lose potential customers. Your website must quickly capture your visitors attention and maintain their interest with relevant content in order to be effective.

Like any business investment, an effective website must be professionally maintained and occasionally upgraded. Redfin Designs can create a powerfully persuasive site, complete with custom graphics, designed to appeal to your target audience and set you apart from and above your competitors. Our websites are custom built with your company’s objectives and culture in mind.

Website Services

• Custom Website Designs - Designed with your personal branding identity.
• Our Websites are prepared for SEO from the start!
• Photo Galleries, Slideshows, Contact Forms...
• Mobile Websites

Graphic Design Services

The term "Graphic Design" refers to the artistic and professional disciplines that focus on visual communication and presentation. Various methods are used to create and combine words, symbols, graphics and images to create a visual representation of ideas and messages. Graphic designers use typography, visual arts and page layout techniques to produce the final result. Common uses of graphic design include identity (logos and branding), web sites, print materials (letterheads, brochures, posters, signs…) and product packaging. Composition is one of the most important features of graphic design. It deals with the arrangement of content on a page, such as image placement, and text layout and style. Graphic design skills transfer perfectly into "today's" world of the internet. The visual communication skills are vital to create both the look and feel of a web site.

Print Design Services

• Letterhead Suite — business cards, letterheads, envelopes, forms...
• Business Materials - Signs, packaging, brochures, posters, news letters…
• Advertising — Magazine ads, yellow pages, direct mail pieces, post cards…
• Everything Else — T-Shirts, stickers, CD covers, you name it, we'll design it!

Logo Design

Your logo, letterhead, business card, website… they all represent you and your business. Appropriately designed, they will communicate to your customers that your company is reputable, reliable, and professional. Your company image depends on a quality logo design that is unique and memorable. Your logo is the foundation of your brand. You want your logo design to create a powerful memory in the minds of your customers so that when they need a product or service, they will think of you.

Before designing your logo, we will consult with you to determine the appropriate logo for your specific business. We will discuss the elements which make a quality logo as well as poor logo examples. Our large collection of sample logos serves as a great hands on approach to demonstrating the qualities of a great logo while proliferating ideas leading towards the creation of your logo.

Key elements to consider when conceiving your logo and branding include:

• Typography - Combination of typefaces, fonts, font-weight, letter spacing...
• Color Theory - Knowledge of the emotional and psychological response of colors
• Visual Gestalt Principles - Figure/ground, equilibrium, proximity, closure...

Branding Identity

Brand is the personality that identifies a product, service or company. People distinguish the psychological aspects like perceptions, experiences and so on that become linked to the brand. A brand is one of the most valuable elements in an advertising campaign. Brand management seeks to make the product or services relevant to the target audience. Brand awareness refers to customers' ability to recall and recognize the brand under different conditions. Most consumers have very strong opinions regarding their favorite brand. These opinions are more emotional than rational. Customers form an emotional attachment to these brands, often disregarding better products and services for ones with higher brand recognition. Branded products or services also command higher prices. Where two products resemble each other, but one of the products has no associated branding such as a generic product, people may often select the more expensive branded product on the basis of the quality of the brand or the reputation of the brand owner.

Redfin Designs

Redfin Designs works with you to create and reinforce your branding identity. The brand then serves as the foundation to your website, marketing materials, letterhead suite and all your printed material. This ultimately increases your customers' ability to recall and recognize your brand while building trust and strengthening the positive association toward your business.